Ericsson To Explore The Networked Society At AfricaCom 2014


Communications technology and service provider Ericsson plans to explore the future of the networked society in Africa at this year’s AfricaCom Awards scheduled to take place in Cape Town, South Africa.

Ericsson will be showcasing its future-shaping technologies aimed to help operators improve their network performance, expand revenue and enhance customer experience.

Among the demos will be Ericsson’s high performance network, the Radio Dot System that is designed to help operators grow their enterprise business with an innovative in-built architecture that delivers high performance mobile coverage.

The system, being showcased for a second time at the awards, was launched last year and features a disc-shaped cellular radio that is small enough to fit someone’s hand

Also to be demonstrated will be solutions such as City Site Solution, Zero Site and the Capsule Site in order to show operators in the Sub-Saharan Africa how they can stay ahead of the growing pressure through implementing innovative models.

Ericcson Zero Site solution is designed in collaboration with Philips to integrate small cell solutions with street light poles, enabled for mass deployment of solutions.

“With research showing that by 2050, cities that account for 1 per cent of the total area of the planet will hold up to 70 percent of the world’s population, operators are keen to upgrade and maintain integrity of their networks to support the pressure,” said Ericsson.

Visitors at the Ericsson stand will be able to navigate through the company’s LTE Broadcast for Digital Signage which allows mobile operators to deliver advertising and entertainment to a large number of screens cost-effectively.

With pressure of maintaining quality of service increasing at a high rate, network operators will need to differentiate themselves from the competition and promote end-user loyalty.

Ericsson seeks to address this situation by encouraging operators to partner experts who assume responsibility for activities including designing, building, operating and managing day-to-day network operations.

The technology provider will also highlight how operators can get actionable and real-time insights from big data to better understand customers and improve their experiences through a big data analytics platform.

Fredrik Jejdling, the Head of Region Sub-Saharan Africa at Ericsson will be one of the key note speakers at the Awards.

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