Nigeria will hold one of the largest gathering of the country’s mobile ecosystem, the Phone Expo Nigeria (PEN 2014), a five-day exhibition show that aims to bring together diverse segments of the mobile telephony subscribers.
Under the theme “Next Frontiers of Connected Nigeria”, PEN 2014, scheduled to start on December 2 and to close on December 6 in the country’s popular city Lagos, has been organized by a local company, the Technology Times Media Limited.
The event will focus on four key touch points affecting the country’s mobile marketplace including business, innovation, thought leadership and entertainment. PEN 2014 will factor in Exhibitions, Mobile App Challenge, Conferences on Thought Leadership and beauty pageant for entertainment.
“We are pleased to be producing PEN 2014 with our partners to evolve the annual must-attend mobile telephony show in Nigeria that will become the flagship exhibitions and trade show catering exclusively for the mobile ecosystem,” said Shina Badaru, founder of Technology Times.
The event seeks to reach out to the large number of growing subscribers in the country of up to 140 million, as reported by the Nigerian Communications Commission (NCC) as of June this year. Internet users’ number stood at about 68 million.
“In the course of our PEN 2014 planning, we found out that the telecommunications market today ranks top in number of customers spread across the geographically-dispersed landscape of Nigeria,” said Badaru.
The mobile ecosystem in the country is vibrant and fosters innovation, job creation and overall growth within the Nigerian economy.
PEN 2014 expects to attract over 10,000 attendees on a daily basis including, decision makers, government, device manufacturers, retailers, mobile network operators, mobile payment service providers, online shopping services, e-commerce companies and other organisations offering services through the mobile platforms.